Booking Resort, a Tokyo Growth-listed lodging marketing and operating group, signed a share transfer agreement on October 8 to buy all of the operator of a pet-friendly hot-spring inn in Aso, Kumamoto. Its board approved the deal the same day.
The price
The buyer will acquire 100 shares, taking its voting stake from zero to 100%. The share price is ¥147mn. Advisory fees and related costs add ¥26mn, for a total of ¥173mn, paid from cash on hand. The transfer is scheduled for November 2, so the target is not yet a subsidiary.
What it buys
The target employs 23 people (as of September 30) and was founded in 2008. In the year to March 2026 it posted sales of ¥204mn, operating profit of ¥11mn, down from ¥22mn a year earlier, and net profit of ¥9mn. Net assets were ¥58mn and total assets ¥91mn. Three individuals hold the shares, at 80%, 10% and 10%. Booking Resort reports no capital, personnel or trading ties with them.
The rationale and the caveat
Booking Resort says the inn will serve as a showcase in Kyushu for its marketing and referral business, and as a source of operating know-how for its glamping and resort clients. It also says the Kumamoto earthquake of July 28, 2026 caused only short-lived cancellations and that occupancy remains strong, a company assertion.
The company says it is still assessing the effect on consolidated results for the year to April 2027 and will disclose more if needed.