Japan has opened the second application window for IP360 Overseas Expansion Support, a promotion grant for content IP rights holders trying to build fan bases outside Japan. The program is aimed at company-led promotion, not a grand export strategy deck, and it is pitched at rights holders that want to grow foreign user demand for their IP.
The window runs from May 29, 2026, through June 19, 2026, at 5 p.m. That matters because the clock is not generous, and the program says this is the second round of public applications rather than a rolling intake.
The official description says the grant is part of the IP360 framework under the FY2025 supplementary Content Industry Growth Investment Support Project, with the Motion Picture Industry Promotion Organization’s subsidy business department serving as the secretariat. The program’s implementation period runs from March 10, 2026, to March 31, 2027.
One useful wrinkle: the notice also says applicants should consider the separate Overseas Expansion Support program for IP Ecosystem Global Expansion Support if they want a more effective path to overseas expansion. In other words, this grant is explicitly one option inside a wider policy menu, not the only road map on the table.
For applicants, the published terms are straightforward on the money side. The subsidy rate is one-half of eligible costs, the maximum grant amount is ¥20 million, and there is no employee-count restriction listed in the source. The program is open nationwide.
For business readers, the takeaway is simple: if your company owns content IP and has a concrete overseas promotion plan, the second IP360 round is now live, and the deadline is June 19 at 5 p.m. That is the sort of notice that rewards speed, paperwork, and a mercifully short compliance checklist.